The Real Hustle

Frank Green Story

Meet Benjamin Young, founder and CEO of Frank Green.

This is Ben's story

Driven by the devastating environmental impact of single-use products, Benjamin Young left his career in mergers and acquisitions and founded Frank Green in 2014. Frank Green is on a mission to change the way people think about reusable products, to motivate consumers to live more sustainably and to reduce unnecessary waste.

Part 1: Idea

Ben left his corporate career in business strategy to do something great for the environment, becoming the CEO and founder of Frank Green.

Part 2: Doubt

From product designing to manufacturing to the commercialisation of his product, bringing his idea to life was no easy task. Here’s how he did it.

Part 3: Success

From supplying a single box of product a day, to shifting pallets daily, Ben is looking to change the world with Frank Green - find out what drives him to be the best.

Part 4: Wisdom

Ben shares some tough love and opens up about what it takes to kickstart your business.

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