Our latest white paper, How Black Friday became a month-long weekend, reveals the seismic shift in Australian retail.

Based on tens of millions of orders, the white paper highlights trends that include:

• Black November is here: It's clear that retailers are reducing reliance on the BFCM weekend, but just how early did sales start this year?
• Shoppers didn't hold back: Despite macroeconomic uncertainty, the average value per order saw a rise from 2024 to 2025.
• Speed is the advantage: Retailers offering same-day and next-day delivery grew 3.5-4% faster during BFCM 2025.

With expert perspective from Ben Gilbert, Head of Australian Research at Jarden - download the white paper for free today.